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Bagel Crisis Wire

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Yesterday, Einstein Bros. Bagels (the new owners of the once-local Kettleman Bagel Co.) got into the social media game, announcing a Facebook campaign urging Portlanders to vote for three Kettleman boiled bagel "flavors" to save. And things aren't going so great: The company's Facebook page has become a site for folks to air their anti-Einstein grievances. Take this comment for example: "I refuse to validate your terrible decision by trying to convince you to keep Kettleman's as it is. You bought it; you can do with it what you wish. I just will not be eating at your restaurants." [Facebook]

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